Within teams, students are charged
with the task of creating and marketing a new non-alcoholic juice
drink. After setting up an exciting company, students delegate
tasks and then experiment with the winning drinks formula...
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This programme gives students a
taste of the attractive and exciting world of media, marketing
and advertising. By harnessing their creative talents and
working to a deadline they will deliver a polished showcase
launching their new brand. The programme is built around the
core elements...
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Students will develop their abilities
in speaking and creatively using their language speciality to market
a product or service abroad. The teams are scored throughout the day
for their use of language and ability to complete complex language
and cultural awareness challenges.
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