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Programme Portfolio
 Download
our current portfolio as a pdf document
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Website and programme concepts
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& Skills Company 2007 |
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Last updated
09/04/08 |
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Make It In Marketing |
Programme
Brief
This one day programme is the essential crash course into
the compelling, controversial and ever-changing world of Marketing.
Employer input rounds out a day filled with interactive and hands on
demonstrations that put marketing theory into practical examples.
Programme cost and more information... Return
to the Programme Portfolio
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Programme Overview
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Engagement of pupils through
icebreaker Make it in Marketing Quiz
A Day in the Life
What is Marketing?
Career Paths
The 4 Ps of Marketing with
U.S.P. (Unique Selling Point) emphasis through practical
demonstration/presentation
Marketing to the Consumers
emotions
Psychology of Marketing with
an eye to profit students create the ultimate business using
targeted marketing strategies
The day concludes with final
presentations and synthesis of ideas, theories and examples
Programme cost and more information...Return
to the Programme Portfolio
Key skills
developed include
Communication
Numeracy
Working with others
Improving own learning and
performance
Problem solving |
Learner
Outcomes Through presentations and teamwork, students will
actively learn and demonstrate the ideas and theories in the world of
marketing. From the basics of the 4 Ps to the more challenging aspects
of strategic marketing, students will never look at advertising the same
way again.
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Detail |
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Programme Duration |
09:30 - 14:30 |
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Student Numbers
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10 minimum to 25 maximum
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Year Groups |
9,10,11 12 & 13
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Ability Level |
Any |
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Target Group |
Business Studies,
Leisure & Tourism |
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